You might already know how YouTube SEO is essential to get your videos rank higher and boost reach. Many YouTube SEO tools can help you with that so you can get more views and subscribers.
After all, YouTube is the second largest search engine with 2 billion users around the world. Mastering YouTube SEO can bring so many benefits, whether you are a brand or an aspiring YouTube creator.
If you’re yet to start a YouTube channel, read the first article in our YouTube series: How to Start a YouTube Channel for Beginners.
Ultimately, you can get started with YouTube SEO tools like TubeBuddy and VidIQ to jumpstart your keyword research.
Keep reading, and you’ll find the 9 YouTube SEO tools to get more views and subscribers!
TubeBuddy
TubeBuddy is a free Chrome extension for YouTube keyword research.
After installing it, it automatically adds a sidebar to your YouTube search result, showing the search volume, competition, and overall score for the keyword you searched for.
Ideally, you should target keywords with high search volume and low competition. It means many people are searching for it, but not many YouTube channels cover the topics.
TubeBuddy also provides related searches where you can identify more long-tail keywords to target.
And below “Related Searches” are the most used tags which you could consider adding to your video tags.
After researching target keywords, strategically include them in your video title, description, and tags.
Overall, TubeBuddy is very straightforward to use, and you can use it for free!
VidIQ
VidIQ is a close competitor of TubeBuddy. It is also a free Chrome extension that adds a sidebar to your YouTube search result.
Although both are very similar, they have developed other features like Auto Translator (TubeBuddy), and Trend Alerts (VidIQ) to differentiate themselves.
Since both are free extensions, you can give both a try and see which one you like more.
SEMRush
SEMRush is one of the most popular SEO tools that provide comprehensive analysis and research. Read more about SEMRush in our best SEO tools article here.
One of the tools provided by SEMRush is the social media tool that includes YouTube analytics.
You can get statistics and data of your competitors’ YouTube channels, such as the number of videos, total engagement, engagement rate, and more growth metrics.
If you want to learn more about Semrush, read our Semrush review here.
Google Trends
Did you know there is a YouTube search feature on Google Trends? It’s an excellent free tool to identify trending topics in different regions.
Search for terms and keywords in your content niche, and select the target audience location. Then, scroll down to see what are the rising related topics and queries. Jump on these opportunities, which could potentially skyrocket your video views!
NoxInfluencer
NoxInfluencer is an influencer analytic and trending insight tool. It’s also an influencer marketing platform.
Its Video Title Generator, YouTube Trends, YouTube Keywords Tool, and the full suite of analysis tools are useful YouTube SEO tools that help you create high-performance videos.
Social Insider
Social insider is a social media analytics and reporting tool that cover YouTube, Facebook, Instagram, LinkedIn, and Twitter.
Its YouTube analytics provides metrics like the number of videos, engagement, and subscriber growth that helps you monitor your competitors’ channel and content performance.
RapidTags
RapidTags is a free and simple tool that helps you generate tags based on your YouTube video title. It can also create tags for TikTok videos.
Tubics
Tubics is a comprehensive YouTube SEO tool that suggests keyword, generates tags, provides search engine preview, and provide smart recommendations on how to improve your channel and video performance.
You can manage multiple YouTube accounts and grant editing permission for team members.
Rival IQ
Rival IQ is a social media analytics tool that helps you analyze your competitor’s profile. It provides social analytics for various platforms, including YouTube, Facebook, Instagram, Twitter, and cross-channel data.
Using Rival IQ YouTube features, you can view your competitor’s full stats, such as engagement rates, views, and post times. You’ll also see what tags they use, bio changes, and what content outperform.
Additionally, it provides real-time positioning data to see how you stand against your competitors.
Conclusion
Our top recommendations for YouTube keyword research are TubeBuddy and VidIQ, which are convenient and free to use. For monitoring competitors’ YouTube channels, try SEMRush. Lastly, use Google Trends to identify rising topics on YouTube so you can always create video content that rides the trends!
Are you looking for ways to make money on YouTube? Check out the second part of our YouTube series: How to Make Money on YouTube Without Making Videos!
